InsideCXM is focused on bringing you the latest insights from the field of customer experience management (CXM). CXM is about using customer insights to create meaningful experiences — regardless of how or where customers engage with your brand, online or off — which help create satisfied, loyal brand advocates and ambassadors.
Our authors are industry experts who have their finger on the pulse of customer experience. They cover a wide range of topics such as aligning your organization to deliver a unified experience; creating contextual customer journeys and using customer insights to build a smarter experience.
InsideCXM is powered by SDL, the leader in global customer experience management.
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